Saint-Jérôme, May 21, 2020 – The Fondation de l’Hôpital régional de Saint-Jérôme is proud to announce that the year 2020 marks the 30th anniversary of the organization. For several months now, the entire team has been preparing to organize modest but unifying festivities to mark the event. In the current context of the health crisis, the Foundation has had to show agility and increase its creativity to address current priorities. While waiting to celebrate and blow out its 30 candles, the Foundation kicks off its new visual identity. Today, the organization completes the transition of its brand image by unveiling its new logo:
“Choosing a new logo is never easy. It took a lot of thought and discussion by our team, the Board of Directors and our volunteers on the marketing committee to make the right choice,” explains Chantale Fortin – Executive Director of the Foundation. “We wanted to renew our identity and rejuvenate our image in order to reach all of our donors. We are truly proud of the results we achieved. With its colours and shape, this new logo represents us perfectly and is a true reflection of who we are. The cross symbolizes health and the “plus” symbol refers to our regional role, our scope and the strength of our organization. The curves convey flexibility, dynamism and accessibility, while the colours highlight the diversity of the areas we support financially. That’s really what the Foundation is all about!”
The unveiling of the new logo also goes hand in hand with the launch of the Foundation’s new website. The projects are numerous and the challenges of reaching our various clienteles are increasingly complex. Updating the web platform will promote the influence of our actions and our anchoring in the community while consolidating our positioning as the most prominent health foundation in the Laurentians.
Like the choice of logo, the updating of the website was done in a strategic and concerted manner. The objective of this important transformation can be summed up in 3 words: revitalize – facilitate – activate donations!
Revitalize the web experience by bringing to the forefront projects dedicated to the health of Laurentian residents.
Facilitating the donation experience, registration for activities and information retrieval
Activate actions in a few clicks
We invite you to visit our brand new website www.fondationhopitalsaint-jerome.org in order to rediscover the Foundation, its achievements and its impact for the benefit of the health and well-being of Laurentian residents.
We are proud of how far we have come, 30 years already. The Foundation family welcomes you and its new ambassadors, angels dedicated to ensuring your good health!
The mission of the Fondation Hôpital Régional de Saint-Jérôme
Our mission is to finance purchases and programs at the hospital, CLSCs and CHSLDs in the greater Saint-Jérôme area. The objective remains to avoid, whenever possible, sending Laurentian residents to the city to receive health care.
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Reference and information:
Claude-Élaine Langevin
Events Director
claude-elaine.langevin.cissslau@ssss.gouv.qc.ca
450-431-8484 ext. 3